My CEM Journey: Struggling with the old demons of Marketing & Strategy – Part 1

Posted by bamsocial on October 12, 2011 · Leave a Comment 

by Frédéric Gilbert. http://www.netskyf.com More than ever it is obviously a challenge to help mindsets evolve and embrace the new vision of the customer that is embedded within CEM. As I move in educating & working along with customers, students & peers I have come to understand and identify the main reasons why CEM is … Continue reading →

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