My Workaround For The Google Apps / Google Plus Conundrum

Unless you are living under the proverbial rock, you are well aware that Google is taking another stab at social networking with Google Plus after what were considered to be abysmal attempts with Wave and Buzz. I’m kind of excited about this as a potential alternative to FaceBook. Above all other things, I just hate … Continue reading

My CEM Journey: Struggling with the old demons of Marketing & Strategy – Part 1

by Frédéric Gilbert. http://www.netskyf.com More than ever it is obviously a challenge to help mindsets evolve and embrace the new vision of the customer that is embedded within CEM. As I move in educating & working along with customers, students & peers I have come to understand and identify the main reasons why CEM is … Continue reading